The overall design of your website is extremely important in creating a satisfying experience for your visitors. Websites that are difficult to navigate drive visitors away and negatively affect conversion rates. When it comes to your business, your website is often the first thing your clients will encounter. And as the saying goes, you only…
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Discover How to Increase your Orders, Grab the Top Google Rankings and Outsmart your competition……Using the Power of Video Marketing. Back in 2006, when Google paid $1.65 billion for a tiny business above a pizza parlour, it left a lot of people scratching their heads and thinking that Google had lost the plot. However, that…
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How to turn your business’s news into publicity to attract more customers. Jane Russell, the actress, once said “Publicity can be terrible. But only if you don’t have any”. It’s true. Your business needs publicity and here is no better marketing tool for your business than publicity. It’s vital to the growth of your business…
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Businesses around the globe are using text message marketing now more than ever before. With over 6 billion mobiles in use, you can’t afford to miss this mobile revolution. People these days are numb to most conventional advertising, but one form of connecting with customers still provides strong results. SMS (short messaging service) or texts…
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If you want to grow your business, how do you get the word about your product or service? By going where your market is – and these days, that’s online. This article will give you a straightforward, easy to understand overview of online marketing and why it is perfect for your business. Like any form…
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Just because you have a website it doesn’t automatically mean that people will come and visit it especially if they can’t find you. The main way that people find you online is still via the search engines. Without a website you don’t exist. Without a search strategy you exist, but you are invisible. Google isn’t…
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Successful businesses today are engaging and interacting directly with their customers, buildling an unthreatening and personable relationship through social media. If you succeed in this, you and your customer will both benefit. A company needs to be where its customers are. Before people commit, they shop around, compare prices, read reviews, and ask for input…
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Jeff Glass used to rely on the Yellow Pages to bring customers to his Rider Shack surf shop here. That changed as Facebook brought him more customers than the Yellow Pages. How does he do it? He says it takes a lot more than just “likes” from visitors. “You need active involvement” Glass says. How…
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It takes really knowing your own business and knowing your customers to pull off the stunt Amy’s did – resulting in increasing ice cream servings from 125,000 to over a million without any advertising. What a great example of showing you understand your customers What can you do in your business that will show your…
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Creative logos are so much fun. If you are looking for ideas for a creative logo, or just enjoy seeing great logo ideas, this article has 23 must-see samples. #11 is hilarious. #13 is brilliant. Most people these days don’t go very far in terms of designing a logo with meaning. Most logos you see…
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