5 Leadership Tips That Can Help Your Business Grow Leadership is an essential skill for any business owner. Whether you’re the CEO or a middle manager, there will come a time when you need to lead. You may be leading your team or perhaps even your customers. The key to effective leadership is strong leadership…
7 Effective Tips for Handling Demanding Customers If you’ve ever had a customer who was demanding and uncooperative, you know what a headache it can be. For example, the one who becomes irate when you can’t fix a problem right away. How about the person who berates you for a lack of solution, even though…
How to Make Your Brand More Relatable Your brand is you. It’s the foundation of your business, the face of your products and services, and the voice that tells people who you are. But how can you ensure your brand is relatable to a wide range of people? A survey found that 46% of consumers…
7 Benefits of Email Marketing for Small Businesses Email marketing is an effective way of communicating directly with your customers and prospects in an easy-to-use, efficient format. It’s an excellent way to build rapport with your customers and allows some flexibility in what information you send them so that you’re not constantly bombarding them with…
11 Instagram Story Ideas That Will Increase Engagement Are you using Instagram Stories on your brand’s social media accounts? If not, you’re probably missing a great opportunity to engage with your customers. Instagram stories are one of the easiest and most popular ways to increase engagement, build a community, and hopefully sell some more products.…