7 Types of Email Marketing Campaigns That Get Opened | Guello Marketing

7 Types of Email Marketing Campaigns That Get Opened

7 Types of Email Marketing Campaigns That Get Opened Ready to shake up your email marketing, boost your open rates, and get more conversions? Email marketing is an essential part of any digital marketing strategy. In fact, email is the most popular form of content marketing for businesses, ahead of social media, blog posts, videos,…

5 Ways to Improve Workplace Communication | Guello Marketing

5 Ways to Improve Workplace Communication

5 Ways to Improve Workplace Communication Workplace communication is crucial to the success of any company or organization. Research shows that companies who emphasize communication and have programs that foster it are 3.5 times more likely to compete favorably against competitors. Employees need to know what’s happening in their company, and business owners need to…

Email Engagement - Five Key Metrics Every Small Business Should Monitor Closely | Guello Marketing

Email Engagement: Five Key Metrics Every Small Business Should Monitor Closely

Email Engagement: Five Key Metrics Every Small Business Should Monitor Closely For any small business, email marketing is still one of the best ways to build long-term customer relationships and accelerate growth. Unfortunately, many small businesses don’t pay enough attention to email engagement metrics, which ultimately undermines results. Keeping track of engagement metrics is key…