Are You a Good Boss? 15 Habits of Successful Leaders Let’s be honest—just because someone has the title doesn’t mean they’re a great leader. Being a “boss” is easy; being a good boss is a whole different game. It’s not just about delegating tasks, hitting targets, or holding weekly meetings. It’s about how a leader…
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What Promotional Products Do Your Employees and Customers Want? Promotional products aren’t what they used to be. Long gone are the days when a flimsy pen or a stress ball cut it. These days, employees and customers expect more—and they deserve it. So if you’re still handing out generic freebies at events or onboarding new…
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Young Professionals Groups – The Benefits of Participation for Businesses In today’s competitive business landscape, investing in talent development isn’t just a nice-to-have—it’s a strategic necessity. One of the most underutilized yet highly effective ways to grow and retain emerging talent is through Young Professionals (YP) groups. These groups are designed to support early- to…
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Cyber-Security Report – Attacks on Small Business Websites If you think cybercriminals are only chasing after the big guys, think again. In today’s digital world, small business websites are being attacked more often than ever—and in many cases, they’re the most vulnerable targets out there. It’s like a burglar choosing between a high-tech mansion with…
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Creative Ways to Market Your Business This Spring and Summer Spring has sprung, and summer’s just around the corner—two of the most energetic and opportunity-packed seasons for marketing. The weather’s warming up, spirits are higher, and customers are ready to get out, explore, and spend. So, how do we tap into this momentum and get…
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Using Evergreen Content for Your Small Business When it comes to digital marketing, small business owners often feel like they’re on a never-ending hamster wheel—constantly trying to keep up with trends, post new content, and chase that elusive algorithm. But what if there were a smarter way to create content that works for you day…
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How to Leverage Static and Dynamic QR Codes for Your Small Business In today’s fast-paced, digital-first world, small businesses need every tool available to stand out and streamline the customer experience. One underrated tool that’s making a big comeback? QR codes. But we’re not talking about the basic black-and-white square slapped on a poster with…
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Can Direct Mail Work for Small Businesses? Let’s face it—when you hear the words “direct mail,” your mind probably flashes back to piles of junk in your mailbox, right? But hold up. In a world saturated with digital noise, that old-school envelope might just be your secret weapon. As odd as it may sound, direct…
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Creative Ways to Attract New Customers to Your Local Business Running a local business is no small feat. Between managing inventory, training staff, handling marketing, and staying on top of customer service, it’s easy to feel like you’re juggling flaming swords. But let’s face it—none of it matters if you’re not bringing new customers through…
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Avoiding The Top 7 Marketing Challenges for Small Businesses Let’s be honest—marketing a small business is no walk in the park. It’s more like hiking up a steep mountain with an overloaded backpack, while the weather changes every five minutes. One day, it’s all going smoothly; the next, your social media engagement tanks, leads dry…
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